Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery
Motorhome - ID’d as Stolen from Germany
PLT was asked by Derbyshire Police to assist with an exam of a motorhome following initial inspection raising concerns over its ID being genuine. The vehicle was identified by the PLT as stolen from Germany in 2018. No charge, finders fee, commission etc … just here to help police!
Other Recoveries
Datatag Racing Event
Donington Park is an internationally renowned venue of great historical significance – it hosted its first motorcycle races in 1931 before becoming established as the circuit we know today in the 1970s. The venue has benefitted from a multi-million improvement programme by operator MSV, which also oversees the running of the British Superbike Championship. The East Midlands circuit is a spectacular place to watch motor racing, with grandstands and spectator banks overlooking its trademark sweeping curves.
Datatag Twitter Feed
Another day out and about supporting the rural community and spreading the word about @CESARscheme this time with @nfum at their Health and Safety meeting (Bromsgrove & Redditch branch) @theceauk @AEA_Association pic.twitter.com/oprbWh7yCr
— Datatag (@DatatagID) April 30, 2026














