Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery
A Selection of Recovered Machinery in August
A selection of just some of the stolen and recovered vehicles identified by police in August using Datatag ID and CESAR Scheme technology! Each ID’d using our free police app RAPID which as one PC using it at a warrant commented: ‘RAPID was a great help’.
Other Recoveries
Datatag Racing Event
Assen - the Cathedral of Speed - the track plays host to the world's best two-wheel circuit racers across the year, and is renowned by fans globally as one of the best for on-track action. A pilgrimage is expected for British fans travelling across the North Sea for the event, hoping to provide the town of Assen with an incredible atmosphere and the circuit with a capacity crowd come race day!
Datatag Twitter Feed
ROUND RECAP: In the @DatatagID Fast Start Award, Scott Redding still holds the lead by one point from Bradley Ray after @CadwellPark as we get set for the #BSBShowdown at @ttcircuitassen pic.twitter.com/50ELKplNE8
— British Superbike Championship (@OfficialBSB) September 1, 2026
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