Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery
Motorhome - ID’d as Stolen from Germany
PLT was asked by Derbyshire Police to assist with an exam of a motorhome following initial inspection raising concerns over its ID being genuine. The vehicle was identified by the PLT as stolen from Germany in 2018. No charge, finders fee, commission etc … just here to help police!
Other Recoveries
Datatag Racing Event
For the first time since 2017, the Bennetts British Superbike Championship crown has been successful defended as Kyle Ryde took sixth place finish in the final race of the season to celebrate a second consecutive title victory with Nitrous Competitions Racing Yamaha. Bradley Ray of Raceways Yamaha takes the Datatag Fast Starts Award for 2025. We look forward to the start of 2026.
Datatag Twitter Feed
Another day out and about supporting the rural community and spreading the word about @CESARscheme this time with @nfum at their Health and Safety meeting (Bromsgrove & Redditch branch) @theceauk @AEA_Association pic.twitter.com/oprbWh7yCr
— Datatag (@DatatagID) April 30, 2026
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