Successes in Reducing Theft
Since being introduced in 1992, Datatag has recorded many significant successes in theft reduction. It has assisted in dramatically reducing the amount of stolen property in many markets including Motorcycles, Plant and Machinery, Cycles and Personal Watercraft or "Jet Skis". An independent survey conducted by the Motorcycle Industry Association (MCIA) declared that without Datatag fitted, a motorcycle is more than twice as likely to be stolen. Datatag is supported and recommended by many insurers, authorities and organisations and governing bodies including the Personal Watercraft Partnership (PWP), Auto Cycle Union (ACU), Royal Yachting Association (RYA) and British Marine Federation (BMF).
Datatag - A unique layered approach to crime prevention and asset identification
Machine Recovery
UK Stolen Takeuchi Seized in Poland
This UK stolen Takeuchi has yesterday been seized in Poland. It was on cloned counterfeit ID but was quickly identified thanks to the power of CESAR Scheme and our free police app RAPID. Great work and collaboration by Polish police, Datatag PLT and NCATT especially!
Other Recoveries
Datatag Racing Event
The Cathedral of Speed makes a welcome return to the Bennetts British Superbike Championship after a 5-year hiatus, kicking off the Showdown for 2025. The track plays host to the world's best two-wheel circuit racers across the year, and is renowned by fans globally as one of the best for on-track action. A pilgrimage is expected for British fans travelling across the North Sea for the event, with DFDS offering exclusive discounts on their passenger ferries from Newcastle to Amsterdam, hoping to provide the town of Assen with an incredible atmosphere and the circuit with a capacity crowd come race day!
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Is your name on your Datatag system❓
— Datatag (@DatatagID) September 15, 2025
If you’ve bought a new-to-you machine with Datatag fitted, make sure it’s registered in your name. It’s quick ✅ It’s easy ✅ And it guarantees lifetime theft protection 🔐
💻 Go to: https://t.co/kQaN9cICRS & #CheckYourReg pic.twitter.com/RethfUgfJK
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